Privacy Guide
Privacy Policy
Last updated: January 3, 20261. Introduction
What Marketing Automation Platform ("we," "our," or "us") is committed to protecting your privacy. This website is owned and operated by:
nexpire s.r.o
ICO (CIN): 55112609
VAT: SK2121958960
Matejkova 3026/2, 84105 Bratislava
which provides the services and infrastructure behind the site. This Privacy Policy outlines the types of information we collect, how it is used, and the measures we take to safeguard it.
2. Information We Collect
When you interact with our website, such as by providing feedback, leaving ratings, or contacting us, you may provide personal details like:
2.1 Personal Information
- Name
- Email address
2.2 Usage Information
- IP address
- Browser type
- Operating system
- Referral source
- Pages visited
- Date and time of access
3. How We Use Your Information
We may use your information for the following purposes:
- To provide and improve our Service
- To send you updates and notifications
- To analyze and improve our services
- To monitor the effectiveness of our features
- To comply with legal obligations
- To detect, prevent and address technical issues
4. Legal Basis for Processing
We process your personal data based on your consent when you provide it to us. You have the right to withdraw your consent at any time by following the unsubscribe instructions in our communications or by contacting us directly.
5. Data Sharing and Disclosure
We do not share your personal information with third parties for marketing purposes. However, we may disclose your data to service providers who assist us in delivering our services and to comply with legal obligations.
6. Data Security
We implement security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is entirely secure, and we cannot guarantee absolute security.
7. Google Analytics
We use Google Analytics to understand how visitors interact with our website and to improve user experience. Google Analytics collects information such as your IP address, browser type, operating system, pages visited, and time spent on the site.
Important: Google Analytics tracking is disabled by default and only enabled when you explicitly consent through our cookie preference bar. Your privacy is our priority, and we respect your choice.
7.1 Cookie Consent
When you first visit our site, you will see a cookie preference bar. You can:
- Accept to enable Google Analytics tracking
- Reject to disable Google Analytics (recommended if you prefer not to be tracked)
- View your privacy policy anytime to learn more or change your preference
7.2 What Google Analytics Collects
- Pages you visit and time spent on each page
- Your geographical location (country/city level)
- Device information (browser, OS, screen resolution)
- Traffic source (referrer, search keywords)
- User interactions (clicks, scrolls, form submissions)
7.3 Data Retention
Google Analytics stores data for up to 14 months. Your consent is stored on your device for 365 days, after which you may be asked again to confirm your preference.
7.4 Opting Out
You can opt out of Google Analytics at any time by:
- Rejecting analytics in the cookie preference bar
- Installing the Google Analytics Opt-out Browser Add-on
- Adjusting your browser's cookie settings to block third-party cookies
8. Your Rights
You have the following rights regarding your personal data:
- Access: You can request access to the personal data we hold about you
- Rectification: You can request that we correct any inaccuracies in your personal data
- Erasure: You can request the deletion of your personal data
- Restriction of Processing: You can request the restriction of processing your personal data
- Data Portability: You can request a copy of your data in a structured, machine-readable format
- Withdraw Consent: You can withdraw your consent for processing at any time
9. Contact Us
If you have any questions or concerns about our Privacy Policy or how we handle your data, please contact us through the feedback form on our website or reach out to us directly.
10. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. The revised Privacy Policy will be posted on this page with an updated effective date.
